Baozun Inc(BZUN)
USD --+0.00%
Reward56Moderate
Risk55Medium-High
📊75%Data
Thin -2% profit margin
BZUN
+0.0 · +0.00%
USD · NASDAQ
Baozun Inc | Consumer Cyclical
Deep Value
Market Cap:160.43M
ℹ️
Reward Rating
56
Moderate
Bottom 50% (model universe)
75% data coverage
ℹ️
Risk Rating
55
Medium-High
Risk Assessment
ℹ️

Educational tool only – Scores are based on historical data and financial metrics for informational purposes. This is not financial advice or a recommendation to buy or sell any security. Always conduct your own research or consult a qualified financial adviser.

ℹ️ Educational tool only · More
Limited data coverage
We don't have enough public data on BZUN to score it reliably yet — Reward, Risk, Forecasts and Dividends tabs aren't available for this stock. The price chart and basic profile are still shown.
OTC / ADR stock — scores and fundamentals use data tagged in USD by our provider. The issuer may report in a different home currency (e.g. JPY), so treat figures as directional rather than precise.
Not available for limited-coverage stocks
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Market Performance

Stock returned +10.0% over the past year, broadly in line with market conditions.

Analyst Target

Analyst consensus price target: ¥4.05.

What is Baozun Inc?

, through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China.

BZUN · Verdict

Solid reward · elevated risk

BZUN stands out on valuation and volatility, but watch the balance sheet signal.

Based on 88% data coverage

BZUN · Verdict

What’s working & what to watch

Strengths 2

  • Valuation83/100

    P/E 16.4× · PEG 0.06

  • Volatility80/100

    Top decile vs peers

Watchouts 2

  • Balance sheet32/100

    Current ratio 1.87

  • Cash flow36/100

    3% free-cash-flow margin

Model-based scoring. For information only — not financial advice.

What is Baozun Inc?

, through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China. It operates in two segments, E-Commerce and Brand Management. The company is listed on the NASDAQ in USA, operating in the Consumer Cyclical sector, with a market capitalisation of 160.43M.

Financial Highlights

Investment Breakdown

📈 Growth
Moderate growth momentum — positive trajectory without breakout acceleration.
💰 Profitability
Profitability metrics are mixed — margins may be under pressure.
⚠️ Risk
Performance tied to macro conditions — sensitive to interest rate cycles.
💸 Valuation
Valuation is less clear with a negative earnings base.

OpenBook Logo Analysis

Reward: Moderate (56)

The scoring profile indicates moderate reward potential, with valuation and growth as the leading contributors. Risk indicators are elevated — volatility and macro sensitivity warrant consideration.

For informational purposes only. Not financial advice.

Company Information
SectorConsumer Cyclical
Market Cap160.43M
P/E RatioN/A
Dividend YieldN/A
52 Week High4.88
52 Week Low2.07
Last AnnualDecember
IPO Date5/21/2015
IncorporatedUSA
Shares Outstanding54M
No. of Employees6,960
IndustryInternet Retail
ExchangeNASDAQ
Beta0.397
CurrencyUSD · Reports in CNY